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For over two decades, Google's business model has been one of the most brilliant and profitable in history. It's a simple, three-part machine: Google Chrome (The Browser): Get everyone to use your free browser. Google Search (The Tollbooth): Make your browser's default search engine your own. Google Ads (The Revenue): Show ads on that search page. This model made Google the "middleman" for the entire internet. You want to buy a flight, find a recipe, or book a hotel? You have to pass through Google's ad-filled tollbooth first. That entire, multi-trillion-dollar empire is now facing its first real, existential threat. And it's coming from a new wave of "AI-native" browsers that you mentioned—tools like ChatGPT's new browser and others like it. When news of OpenAI's browser (named Atlas ) and a similar one from Perplexity (named Comet ) hit, it wiped over $150 billion off Google's parent company's market value. Here’s exactly ho...

We've all heard the whispers, seen the memes, and perhaps even felt it ourselves: the nagging suspicion that endless scrolling through short-form videos— Reels, TikToks, Shorts —is doing something to our brains. " Brain rot ," as the internet colloquially calls it, describes that feeling of a diminished attention span, a struggle to focus, and a general cognitive fogginess. But what if this isn't just a human problem? What if our cutting-edge AI, the very systems poised to transform our world, are falling victim to the same digital malaise? A groundbreaking new preprint study has just dropped, and its findings are as alarming as they are thought-provoking. Researchers found that Large Language Models (LLMs)—the sophisticated AI behind tools like ChatGPT —experience " irreversible cognitive decline " when trained on the digital equivalent of "brain rot": low-quality, short-form content. The " LLM Brain Rot Hypothesis " Imagine feeding a br...